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Book Review

Blink: The Power of Thinking Without Thinking
By: Malcom Gladwell

Malcom Gladwell really hit the decision making spot with this book, showing numerous techniques for quickly breaking down a situation and coming up with a quick and accurate decision. Blink goes into great detail explaining how the more information you have can cloud your judgment when it comes to making a decision.

There are many real world examples stating his case and even plays the devil’s advocate explaining when more information is required. Using examples like: expression recognition, dating, military warfare, art enthusiasts, police shootings, etc the book effectively demonstrates the power of making a decision in the blink of an eye.

Interestingly enough, one of my favorite quotes does not relate to making quick decision, rather on the management style an effective leader is responsible for having.

General Paul Van Riper recounts of his time in the Marine Corp.
“‘The first thing I told our staff is that we would be in command and out of control’, Van Riper says, echoing the words of the management guru Kevin Kelly.”

I had a hard time putting this book down. The book has a wealth of information and conveys each message with a “novelesque” story that makes you want to continue reading. Great way to enjoy an entertaining book and learn along the way.